Introduction to speaker & topics
This live webinar will focus on key market trends, consumer perceptions, leading marketers, and key drivers of various product categories such as analgesics, cough/cold/immunity products, nutritional products, sleeping aids, and topical products.
Join this webinar to learn about:
Key market trends
Natural consumer profiles and their purchase patterns
New product developments and claims made by natural OTCs
Market outlook
About the Presenter
Laura Mahecha
Industry Manager of Kline’ s Healthcare practice with more than 20 years of experience creating, managing, authoring, and presenting findings on a wide range of topics, including nonprescription drugs, nutritional supplements, natural OTCs, Rx-to-OTC switch, OTC retailing, and competitive assessments. |
About Natural OTCs: Impact of Non-drug Products on the U.S. OTC Market
Product categories
• Analgesics (internal and topical)
• Cough/ cold/immunity products
• Nutritional products, including brain and heart health and energy, stress and mood support supplements
• Sleeping aids
• Topical products, including diaper rash, eye care, oral care, and first aid
Suppliers
Detailed profiles of 16 leading companies.
Retail channels
Sales for all brands, companies, and categories are given across all retail outlets, including drug stores, mass merchandisers, food stores, natural and specialty stores, health and food stores, online and other retailers such as warehouse clubs, convenience stores, and discount and dollar stores.
Data
Data is available for 2016 and 2017 with forecasts through 2022.
Register for Webinar
About Kline Group
Kline is a respected provider of world-class consulting services and high-quality market intelligence that consistently lead to client successes in growing or improving their business.
We combine a distinctive package of consulting and research capabilities, global reach, and industry understanding that cannot be matched by our competitors. Our focus is on providing knowledge and solutions throughout the entire value chains of the industries we serve.