Introduction to topic
The Chinese PCMO market remains a major, dynamic market projected to recover and grow over the next five years. While traditional lubricants marketing channels will still be the mainstay in China, new alternative channels are offering opportunities for greater growth as people adapt to a post-COVID-19 world.
Here is what you can learn from our webinar:
Sales channels in the fast-recovering Chinese market.
Project Manager, Energy
The insights are sourced from the recently published The Changing Face of Passenger Car Servicing and Emerging PCMO Sales Channels in China
ABOUT THE STUDY
The report provides a detailed, independent appraisal of current and emerging sales channels for passenger car motor oils (PCMOs) in China. Alternative channels are emerging that will reshape how PCMOs are sold especially in the aftermath of the COVID-19 pandemic when social distancing becomes more prevalent. The report assesses the current state of PCMO sales channels, how they will likely evolve, and what PCMO distribution will look like in the future.
This report serves as an excellent resource for lubricants marketers and manufacturers to gain insight and understanding into the Middle East lubricants market. Specifically, it assists subscribers by:
- Develop channel strategies by understanding the trends and developments driving the Chinese lubricants market
- Remain updated on the trends that might reshape how lubricants are sold to consumers and understand economic and other market drivers
- Design and develop products and marketing strategies for the emerging channels by assessing unmet needs and barriers to entry
Independent consultants, consulting firms, and market research companies will not be permitted.
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