The market for at-home pain management devices is growing at a healthy pace of nearly 10%. This robust growth is due to a variety of reasons, including the introduction of TENS devices from Chatthem’s Icy Hot and most recently Bayer’s Aleve. Savvy consumers that are more comfortable using technology-oriented powered devices like these products propel the market forward against the backdrop of an aging population.
Traction for these consumer devices in Japan, the United States, and Mexico outpace the overall average market growth due to different factors, which range from distribution expansion to advancements in the technology used in both powered and non-powered products (e.g., braces and wraps).
This webinar will offer insights on the two key market segments—powered and non-powered devices—as well as provide a perspective on what’s making the individual categories, such as braces/wraps, TENS and MENS devices, and vibration/massage devices, tick!
It will also include findings from our survey of healthcare professionals in four key global markets who treat chronic pain on a daily basis. We will share their preference of treatment for different types of pain.
What opportunities exist in this burgeoning market?
How do healthcare practicioners around the world help people manage pain?
What are the key innovations in both the powered and non-powered devices?
What are the key channels of distribution for these products?
Kline's Consumer Products Director and an industry veteran with over 25 years of experience in the beauty industry.
Focusing on both powered and non-powered devices, this study provides expert insights and solid data about the fast-moving market for pain management devices. It helps to identify and assess key players around the globe, as well as to understand the latest trends and emerging technologies.
For each of the countries analyzed, market size, and growth, sales for 2014 and 2015 by segment and by device type, channel highlights, and competitive landscape. Also included are brand snapshots of leading and/or notable marketers, both local and regional.
Based on a structured survey with pain management professionals in China, Germany, Mexico, and the United States, this report reveals which pain relief solutions are used and recommended in a professional setting or for at-home use.
We combine a distinctive package of consulting and research capabilities, global reach, and industry understanding that cannot be matched by our competitors. Our focus is on providing knowledge and solutions throughout the entire value chains of the industries we serve.