Beauty Retailing

AMALGAM

OTC DIGITAL TRACKING SERVICE
 

VIEW BROCHURE >

 

About Amalgam OTC Digital Tracking Service

Based on a continuous collection, aggregation, and blending of data from leading retailer websites, this new interactive online service uses a proprietary algorithm to score thousands of OTC brands based on their ranking among best-selling product listings, customer ratings, prevalence, and duration on the charts. This service allows you to learn which OTC brands are winning online, monitor competition, and benchmark your OTC brands’ performance online. 

KEY BENEFITS FOR YOU:

Use a single, unified source to track and rank OTC brands online across multiple leading retailer websites
Benchmark thousands of OTC brands down to SKU-level in multiple OTC categories​​​​​​​
Continuously monitor OTC brands to better predict future trends​​​​​​​
Detect new OTC brands as soon as they hit the market​​​​​​​
Stay on top of new and competitive brands
Monitor prices over time
Understand who and what is winning in digital OTCs

DATABASE CONTENTS

Allows users to filter and
see results by:

Product class, category, and segment
Company and brand
Product
Price
Score

REPORT CONTENTS

Issued every quarter, highlights reports contain insights on:

Top product trends
Biggest movers and losers
New and notable items
Pricing dynamics
Review of items from top marketers

METHODOLOGY

Based on the continuous collection, aggregation, and blending of data from leading retailer websites, including Amazon, Walgreens, Target, Rite Aid, and Walmart

Submit the form below

to learn more!

Submit the form below to learn more!

About

 

Kline is a respected provider of world-class consulting services and high-quality market intelligence that consistently lead to client successes in growing or improving their business.

We combine a distinctive package of consulting and research capabilities, global reach, and industry understanding that cannot be matched by our competitors. Our focus is on providing knowledge and solutions throughout the entire value chains of the industries we serve.