Shedding New Light on the Growing Natural OTC Market
FREE WEBINAR - Thursday, July 21, 2016
Introduction to speaker and topics
Manufacturers' sales of natural OTCs are increasing by over 11% in 2015, as consumers believe these products are safe and effective to boost immunity, maintain health, and treat minor ailments.
Strengthening FDA's labeling requirements for the non-drug market, new and innovative product developments, aggressive acquisition strategies by large multinationals, and changes in consumer preferences towards specific ingredients reshape the U.S. natural OTC market in 2015.
From this webinar, you'll learn about:
The size of natural OTCs market compared to traditional OTCs
Competitive landscape and market trends
Consumers' perceptions and purchase patterns
Sales forecasts and growth projections through 2020
About the Presenter
Laura Mahecha
Kline's Healthcare Industry Manager and a dedicated market expert with over 20 years of experience.
A closer look at the market
An in-depth analysis of the key product categories, including sales and insights on the leading and innovative companies and market segments. Assessment of category trends, new product activity, sales through all retail channels, marketing and retail strategies.
Focus on consumers
Detailed insights about consumers’ perceptions regarding the efficacy, safety, and value of natural OTCs among different target groups, where they buy these products, and the prevalence of use among adults vs. children for these products.
A go-to source of information
Covering current information on seven categories of natural OTCs, 14 company profiles, and extensive consumer research, this report provides all critical data to build a successful business strategy.
Register for the Webinar
Date: Thursday, July 21, 2016
Time: 8 AM PDT / 11 AM EDT / 17 PM CET
Register for the Webinar
Date: Thursday, July 21, 2016
Time: 8 AM PDT / 11 AM EDT / 17 PM CET
About Kline Group
Kline is a respected provider of world-class consulting services and high-quality market intelligence that consistently lead to client successes in growing or improving their business.
We combine a distinctive package of consulting and research capabilities, global reach, and industry understanding that cannot be matched by our competitors. Our focus is on providing knowledge and solutions throughout the entire value chains of the industries we serve.