The U.S. beauty industry continues to make bold moves supported by fresh innovation, runway trends, social media, indie brands, and savvy millennials chasing down the next big thing. Leading categories, such as skin care and makeup, are skyrocketing with luxury brands like IT Cosmetics, Anastasia Beverly Hills, Tatcha, and Honest Beauty recording high double-digits growth rates.
The retailing scene is undergoing a facelift, with some brands shifting into high gear to channels such as specialty stores and direct sales. New brands, such as Rodan+Fields and Nerium International, are making solid contributions to the person-to-person channel's growth, utilizing the power of social selling.
What is driving the market?
Which categories and brands are making an impact?
Where do consumers buy beauty today?
What are the key trends in beauty and retail?
Project Manager of Kline's Consumer Products Practice and a leading expert in beauty, responsible for numerous market research reports and consultation projects across the industry.
An in-depth look at the dynamics of the ever-changing beauty market and how products are sold.
Actionable insights and data on 25 product categories and all purchase channels, including their respective sub-channels.
A view of the latest developments, trends, and sales for each of the major players and retailers covered.
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